By now, even the most technology-averse among us have probably heard something about Search Engine Optimization. If we are running any kind of business at all, we know that being findable on search engines really matters, and we also know that not many of us have ever bought a product or contracted a service that appeared on page 34 of our search. Life is just too short for that. Something like SEO, with all of the associated jargon, can sound like it is only for the real technology wizards among us.
But the truth is that SEO, at its core, is not complex to understand, and every educational organization can achieve good results with consistent attention to SEO. What really is needed is time and effort, and this is where NEO Academy can help! Let’s dig deeper, not only into why SEO just can’t be missing in your business strategy but also into what exactly we can do to help.
Why is SEO needed?
What can NEO Academy do to help your educational institution with SEO?
At NEO we don’t believe the world of SEO should be a mystery, and we want to work closely with you to develop an approach that works for you. By understanding more about the way you work and what your objectives are, NEO establishes a strong combination of keywords directly linked to your business and creates tailored content that will not only help you improve your current website ranking, but also shore up brand credibility with your audience.
In addition, NEO can provide rich and original content to help you connect with your audience, build trust and credibility in your brand, and showcase your products and services. Blogs are a naturally effective SEO tool, but they also help to bring your institution to life; providing actionable content that is tailored to your audience, but also to the changing trends around us.
A well designed SEO strategy ensures that potential customers find your educational institution and/or program information right away. We also optimize the search speed, your current website forms and buttons to deliver an effective user experience which makes your site easy to navigate. A good SEO can really make the difference, and we’re ready to talk any time about how we can work it out together.